Check out a behind-the-scenes peek from our own Alex Bates, VP, Paper Engineering & Design. He wrote about the process and inspiration behind one of our fave packaging projects done in collaboration with TracyLocke for Samsung’s Chef Collection, a suite of high-end appliances. Continue reading →

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Speak Louder With Our Dimensional Direct Marketing

Posted On: February 24, 2015Category: Custom Design & Printing, Design, Dimensional Print Marketing, Direct Mail Marketing, Ideas & InspirationTag(s): Amalie Arena, business marketing, Food Lion, interactive, marketing, sound, Tampa Bay Forum, technology, tourism, travelPosted By: Nick Loeser

3D marketing designs help consumers get the info they need to know about your business. Continue reading →

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Customer Listening Changes the Marketing Game

Posted On: February 10, 2015Category: Marketing Insights, Shout-OutsTag(s): CRM, customer feedback, customer listening, marketing strategy, social marketingPosted By: Nick Loeser

Ever wonder how brands are leveraging marketing channels to gain consumer insights? Read on. Continue reading →

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How Brands Package Luxury

Posted On: January 27, 2015Category: Branding, Custom Design & Printing, Design, Dimensional Print Marketing, Luxury & Specialty Packaging, Marketing Insights, Print ProductionTag(s): 3D design, consumer goods, custom packaging, design, luxury packaging, niche marketing, retail packagingPosted By: Nick Loeser

Dimensional marketing doesn’t help you reach every possible consumer. It helps you reach the ones who want to be your consumer. Continue reading →

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Appealing to Our Senses: Tech-Enhanced Print

Posted On: January 20, 2015Category: Audio / Video Marketing, Custom Design & Printing, Dimensional Print Marketing, Direct Mail Marketing, Marketing Insights, Technology, Virtual Reality / Augmented RealityTag(s): advertising, brand awareness, brand engagement, dimensional marketing, direct mail, direct marketing, marketing, multichannel, paper, print, technologyPosted By: Nick Loeser

What if you could support your brand outreach and engagement with creative and interactive dimensional print that takes people by surprise? Oh wait. You can. Continue reading →

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POP Displays Drive Purchases, Says Mass Merchant Study

Posted On: December 16, 2014Category: Branding, Custom Design & Printing, Dimensional Print Marketing, Marketing Insights, Print ProductionTag(s): counter top displays, in store promotion, point of purchase, point of sale, retailPosted By: Nick Loeser

Whether they know it or not, consumers are relying more on in-store promotions to guide their buying decisions. Continue reading →

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SG Designer Shares Paper Designs With Global Audiences

Posted On: November 18, 2014Category: Custom Design & Printing, Design, Dimensional Print Marketing, Giving Back / Community, Ideas & Inspiration, Inside Structural Graphics, Luxury & Specialty Packaging, Meet the Creatives, Print ProductionTag(s): creative packaging, design, European market, graphics, Iggesund, Isabel Uria, Luxe Pack, paper engineerPosted By: Nick Loeser

Structural Graphics designer Isabel Uria recently traveled to Monaco and Shanghai with our partner and client Iggesund to present creative paper-based packaging designs to European audiences at Luxe Pack Monaco and Iggesund’s paperboard event xPerience with Iggesund.

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