Kellogg's Video Cereal Box
Creata approached Structural Graphics with two concepts for a big launch for their client, Kellogg’s, and asked how we could help them execute their vision. Kellogg’s, along with Universal Studios, wanted to tie these projects in with the premiere of the blockbuster hit Jurassic World: Fallen Kingdom. The project had to appeal to fans of the movie, but also to fans of Kellogg’…
Kronos Labor Analytics Touchscreen Video
Kronos®, the leader in global workforce management solutions, was looking for an impactful and memorable way to deliver a demonstration of its Kronos Workforce Analytics™ product. The solution was this printed sales folder with a touchscreen inside loaded with a demo preview, complete with pause and play features and volume control, that played when the folder was opened. The call to …
Kronos Video Mailer
Kronos used this video mailer to communicate the features of its Kronos Advisory Services. The inside of the mailer featured a 90 second video on how Kronos Strategic Advisors can help businesses achieve workforce management goals.
Lincoln Continental Video Mailer
We worked with agency Hudson Rouge to develop this mailer for Lincoln Motor Company. This video mailer was used to give customers a preview of the new Lincoln Continental before the car hit showrooms. Customers received a display folder with an embedded video screen allowing them to watch a story about the heritage and features of the vehicle. The accompanying tri-fold brochure described the ow…
Lincoln Navigator Video Mailer
We designed this video mailer for Hudson Rouge for their client The Lincoln Motor Company. This brochure was mailed inside an outer corrugated shipper for protection. Once the zip strip was removed, the mailer opened up in a classic Iron Cross fashion, engaging the recipient even before the video played. The inside featured a light panel of the Lincoln star motif which reflects one of Navigator…
MetLife 7" Video Mailer
MetLife used this video brochure to educate businesses on the many pension options available through MetLife. The inside of the mailer held a brochure and featured a video screen with a short video.
Microsoft Surface Video Mailer
Microsoft used this video mailer to demonstrate to educators why Microsoft Surface, its series of touchscreen Windows personal computers, are the best choice for education. The inside of the mailer featured the "5 reasons" why on the left, and on the right hand-side there was a video screen with a brief video introduction on Microsoft Surface and its features and benefits.
Nationwide Insurance Video Invitation Mailer
Nationwide Financial went "all out" and used this video invitation for its 2016 Nationwide Sales Invitational, a high-end event that rewards an elite group of advisors for their life and annuity sales volume and sales potential with Nationwide. The inside of this elegant mailer featured a video about the event complete with play/pause and volume controls.
Protective Investments Video Mailer
Protective Investments used this video mailer to deliver important information about how to keep investments "safe." The video mailer was delivered in an iron-cross outer envelope. When you unfolded the envelope, the mailer was contained on the inside along with a USB cable that could be used to recharge the mailer. The inside of the mailer featured an informational video.
REIT Educational Video Guide
A REIT, or Real Estate Investment Trust, is a company that owns or finances income-producing real estate. They were looking to educate potential investors on the benefits of investing, so they chose this video sales aid. The inside of this eye-catching aid featured a video demonstrating how they seek to offer income, protection and growth potential by investing in apartments. The video came com…